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Icelandair is taking long-term travel planning to a whole new level with a competition offering one lucky winner a ticket to witness Iceland’s next total solar eclipse (scheduled for 2196). The unusual promotion has already captured lots of attention and more than 40,000 entries as people buzzed about this year’s eclipse.
While the grand prize includes a symbolic ticket for the 2196 event, the winner won’t have to wait nearly two centuries to visit Iceland. The prize also includes a trip to the country this September to allow the winner to begin exploring Iceland’s dramatic landscapes and natural wonders right away.
Icelandair says the campaign was inspired by the surge of interest surrounding this week’s solar eclipse with travelers making plans, purchasing eclipse glasses, and sharing the event across social media. The airline wanted to create a promotion that celebrates both the excitement of today’s astronomical events and the idea of leaving behind unforgettable experiences for future generations. Enter here.
Anthony’s Take: I don’t think anyone will be around to redeem a ticket in 2196, but the campaign has proven to be a creative way to spark conversations about travel, bucket-list adventures, and Iceland’s place as one of the world’s premier destinations for viewing celestial events.
(Image Credits: Icelandair.)
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Advertiser & Editorial Disclosure: The Bulkhead Seat earns an affiliate commission for anyone approved through the links above This compensation may impact how and where links appear on this site. We work to provide the best publicly available offers to our readers. We frequently update them, but this site does not include all available offers. Opinions, reviews, analyses & recommendations are the author’s alone, and have not been reviewed, endorsed, or approved by any of these entities.
