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Allegiant Air is adding new premium perks for travelers. Today, it announced complimentary inflight beverages for all passengers and unveiling plans to introduce its first-ever First Class cabin next year.
Beginning August 1st, every Allegiant passenger will receive complimentary nonalcoholic beverages, including water, soda, and juice. The move marks a notable enhancement for the ultra-low-cost carrier, which has historically charged for onboard refreshments. Holders of the Allways Rewards Visa® Card will receive expanded complimentary beverage choices, including coffee, sports drinks, protein shakes, and alcoholic beverages with a mixer.

The airline also revealed details of Allegiant First, a new premium seating option scheduled to begin rolling out in spring 2027. Each participating aircraft will feature eight First Class seats arranged in a two-by-two configuration at the front of the cabin. The seats will offer a 37-inch pitch, five inches of recline, adjustable headrests, calf rests, and additional legroom, along with enhanced onboard service.
Passengers booking Allegiant First will also receive priority check-in and boarding, plus a generous baggage allowance that includes one personal item, one carry-on bag, and one checked bag weighing up to 70 pounds. Sales for the new cabin are expected to begin in mid-August, ahead of its planned spring 2027 launch. More information can be found here.
Allegiant said the new product will complement and not replace its existing Allegiant Extra™ seating to give travelers more flexibility to choose the level of comfort and amenities that best fits their trip.
Allegiant’s Chief Commercial Officer, Drew Wells, said:
This is about giving customers more ways to travel with us. As we bring together two highly complementary leisure airlines, we see significant opportunity to expand complimentary and premium offerings in a way that strengthens the customer experience and supports the long-term growth of the combined company. Travelers are increasingly looking for more comfort, more personalization and more flexibility, and these new offerings are a meaningful step forward in delivering that.”
Anthony’s Take: The announcements also support the company’s broader strategy as Allegiant and Sun Country continue their integration. By introducing premium seating and complimentary beverage service, the combined airline aims to offer a more consistent onboard experience while appealing to a wider range of leisure travelers (from budget-conscious vacationers to customers looking for a more comfortable flying experience).
(Image Credits: Allegiant Air.)
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Advertiser & Editorial Disclosure: The Bulkhead Seat earns an affiliate commission for anyone approved through the links above This compensation may impact how and where links appear on this site. We work to provide the best publicly available offers to our readers. We frequently update them, but this site does not include all available offers. Opinions, reviews, analyses & recommendations are the author’s alone, and have not been reviewed, endorsed, or approved by any of these entities.
1 comment
Legacy carriers try to turn into low cost carriers and low cost carriers try to change to be closer to legacy carrier (JetBlue first class). Result more money for less product and all will be the same (not a good experience)