JetBlue Debuts New Onboard Amenities This Spring

by Anthony Losanno
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JetBlue has been getting a lot of press lately and most of it has been negative. The carrier was blocked by a lawsuit filed by the DOJ from acquiring rival Spirit Airlines (more here), has been struggling financially, and appointed a new CEO and management team. It’s nice to see something positive from JetBlue and passengers have some new things to look forward to this spring.

JetBlue Amenity KitNew Amenity Kits

New Mint (Business Class) amenity kits are coming in the form of a stylish and reusable, foldable backpack and a snapping, collectible pouch designed by Caraa. JetBlue touts itself as New York’s hometown airline and the new amenity kits contain products from New York-based brands like Dr. Dennis Gross and Plus Ultra. These new additions will join sleep amenities from Tuft & Needle.

Caraa is a New York City-based sport bag and accessory company. On transatlantic routes, Mint customers will find charcoal-colored Caraa sport mesh pouches that unfold into mint-colored, functional backpacks. On domestic routes, Mint customers will receive a snappable pouch that holds all of their travel essentials. This comes in four colors (sage, clay, sand, and gunmetal).

Menu Additions

In addition to new amenities, NYC-based restaurant Legacy Records will be one of three rotating restaurant partners from Delicious Hospitality Group (DHG) creating new menus in Mint. Passengers will see additions like Coconut Yogurt with Maple-Pecan, Ginger Granola or a warm Rosemary Honey Biscuit by The Hungry Gnome* at breakfast. For lunch or dinner, dishes will include Lamb Shoulder with Roasted Carrots, Harissa, and Citrus Breadcrumbs as well as Orzo served with Roasted Tomatoes, Marinated Feta, and Arugula.

DIG, is bringing new farm to tray-table dishes to JetBlue’s transatlantic Core experience. Passengers can enjoy Jerk Chicken with Coconut Rice and Pickled Habanada Peppers and Shredded Beet and Carrot Salad with Candied Sunflower Seeds. For breakfast, they’ll receive dishes like Herb and Cheese Frittata with Kale, Potato, and Rosemary Olive Oil and Vegan French Toast with Dried Cherry Jam. I used to love DIG when I worked in NYC.

More to Stream This Spring

To celebrate JetBlue’s upcoming seasonal service to Dublin, the airline is bringing a new entertainment category to seatback screens called “Luck of the Irish” during the month of March. Titles like Brooklyn, Belfast, and The Quiet Girl, along with musical titles, such as Once and Sing Street will be available to streamJetBlue is also releasing an “Awards Season” collection of major award-winning and nominated films this March. Titles like Barbie, Oppenheimer, Past Lives, and The Holdovers are a few of what JetBlue will have on offer.

Anthony’s Take: These new amenity kits look cool and JetBlue has some great new restaurant partners. These are all nice additions to JetBlue’s service this spring.

(Image Credits: JetBlue.)

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1 comment

SMR March 7, 2024 - 7:45 am

Menus are not different at all. They use like 8 ingredients and mix them up. There is always a rotation of lamb shoulder, pork shoulder and other weird as hell shit no one eats. Mint is great but the menu is boring and weird and that ain’t going to change unless there is a completely new vendor.

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