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STARLUX Airlines is a Taiwanese carrier that launched operations in 2020. The airline flies throughout Asia and Southeast Asia as well as three US destinations: Los Angeles International Airport (LAX), San Francisco International Airport (SFO), and Seattle-Tacoma International Airport (SEA). During an investor conference this week, STARLUX’ CEO restated that the airline would like to join the oneworld® Alliance next year.
Back in June, I wrote about STARLUX’ aspirations. oneworld doesn’t currently have a Taiwanese carrier (SkyTeam has China Airlines and Star Alliance has EVA Air). Flights to Taiwan from the United States are pretty competitive with Los Angeles International Airport (LAX) having up 5x daily flights, San Francisco International Airport (SFO) flying up to 7x daily (including flights from United Airlines), and 3x daily from Seattle-Tacoma International Airport (SEA) once STARLUX begins and including Delta’s flight from here.
STARLUX already partners with Alaska Airlines and it makes sense for it to join oneworld®. There are four founding airlines that are still part of this alliance. These are American Airlines, British Airways, Cathay Pacific, and Qantas. Any one of these can veto new members and the odds are high that Cathay Pacific might object since Taiwan and Hong Kong are so close geographically.
oneworld® continues to grow with plans to add Fiji Airways as its 15th member and Oman Air by the end of the year. Even with these additions oneworld® will remain the smallest of the three airline alliances after Star Alliance and SkyTeam. oneworld® celebrated its 25th anniversary earlier this year.
Anthony’s Take: Starlux seems like a good fit for oneworld® and we’ll see if it’s granted membership and how it will closely align with the other carriers if it does join.
(Image Credits: STARLUX Airlines.)
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Advertiser & Editorial Disclosure: The Bulkhead Seat earns an affiliate commission for anyone approved through the links above This compensation may impact how and where links appear on this site. We work to provide the best publicly available offers to our readers. We frequently update them, but this site does not include all available offers. Opinions, reviews, analyses & recommendations are the author’s alone, and have not been reviewed, endorsed, or approved by any of these entities.
