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Breakfast is one of the luxuries that I look forward to while traveling. My normal day has me chugging an iced latte from Starbucks between meetings. When I’m on vacation, I look forward to taking advantage of the breakfast options that come as a result of having Titanium Elite status with Marriott Bonvoy® and Globalist status with World of Hyatt. A reader named Vinny wrote to me to tell me about what The Cape, A Thompson Hotel in Cabo San Lucas, Mexico is doing to game the benefit for some of Hyatt’s most loyal guests.
Globalist members (the highest published tier in the World of Hyatt program) receive access to Club Lounges and full breakfast in the hotel’s restaurant when the hotel does not have a lounge. The benefit is clearly spelled out as follows:
Globalists will receive daily complimentary full breakfast (which includes one entrée or standard breakfast buffet, juice, and coffee, as well as tax, gratuity and service charges) for each registered guest in the room, up to a maximum of two (2) adults and two (2) children.”
The Cape, A Thompson Hotel is not honoring this benefit and has set up a separate buffet for Globalists. The buffet cannot be purchased and is being done as a way to not offer Globalists their full benefit. When you look at the menu for The Ledge, which serves breakfast, there is no buffet.
Vinny shared:
For the last couple of months, The Cape has regulated Globalists to the side buffet. No more ordering from the menu like paying guests or those on a breakfast rate such as Privé. This is a cat 7 that commands a daily rate of $500-$1000+From reading the offerings, the fact that this menu is not posted on their website, and indeed the file name (sent to me by the hotel), it is clear the restaurant has set up a second-class tier for Globalist breakfast. It appears to be nothing more than a side buffet while those booking a bed and breakfast or Privé rate get to enjoy the publicly posted menu on The Ledge’s site. I say side, because there is no buffet offered on the public menu. Those guests also probably also get access to this buffet as it seems like the background “extras” I would expect from a luxury hotel that accompany a main entrée.”
Anthony’s Take: Hotels need to stop trying to game elite members out of benefits that they earned. The cost to provide breakfast is minimal, but when done well it becomes a selling point and one that drives business to a hotel versus shining a negative light on it when it tries to cheap out.
(Image Credits: Hyatt.)
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1 comment
Globalists should vote with their feet.
Calls into the WOH Globalist line should happen as well.
Finally, what’s the GM’s name? That should be included in all correspondence and reviews.