Advertiser & Editorial Disclosure: The Bulkhead Seat earns an affiliate commission for anyone approved through the links below. This compensation may impact how and where links appear on this site. We work to provide the best publicly available offers to our readers. We frequently update them, but this site does not include all available offers. Opinions, reviews, analyses & recommendations are the author’s alone, and have not been reviewed, endorsed, or approved by any of these entities.
All Nippon Airways (ANA) has announced an upgraded set of inflight amenity kits for passengers traveling in First Class and Business Class on international long-haul and select medium-haul routes. The new kits will be introduced in phases beginning in April 2026 and feature collaborations with luxury brands from Japan and Italy (including FRANZI, DECORTÉ, and CULTI MILANO).
ANA has partnered with FRANZI, an Italian heritage leather goods brand founded in Milan in 1864, to design the new amenity pouches. Known for its luxury craftsmanship and long-standing association with European royalty, FRANZI has created elegant travel pouches made from recycled polyester material. The pouches blend the brand’s traditional design heritage with modern sustainability efforts and will feature exclusive seasonal designs that rotate throughout the year.

Passengers traveling in ANA’s First Class cabin will receive a curated collection of skincare products from DECORTÉ (one of Japan’s most prestigious beauty brands). The First Class kits will include AQ Absolute Treatment Micro-Radiance Emulsion II, AQ Absolute Treatment Hydrating Lotion II, and Liposome Advanced Repair Serum. The kits also contain practical travel essentials such as a toothbrush with cap, eye mask, earplugs, handkerchief, and an ANA original eco-friendly bag.

Business Class passengers will receive luxury personal care items from CULTI MILANO (a fragrance house known for its sophisticated scents and lifestyle products). The Business Class kits will include TESSUTO lip balm and TESSUTO hand and body lotion, along with standard travel items such as a toothbrush, eye mask, and earplugs. An ANA-branded eco bag will also be included for passengers departing from international locations. Both DECORTÉ and CULTI MILANO are partnering with ANA for their first-ever inflight amenity kit collaborations.
ANA emphasized that the redesigned kits also reflect the airline’s growing focus on sustainability. Plastic packaging has been reduced where possible and each kit includes reusable items such as eco bags and practical accessories designed for continued use after the flight.
The new amenity kits will be offered on ANA flights operating between Japan and destinations in Europe, the United States, and Oceania. The rollout will begin in April 2026 and will continue through a phased introduction across eligible routes and cabins. ANA noted that product designs and colors may change and that launch dates could be adjusted depending on operational factors.
Tomoji Ishii, Executive Vice President of Customer Experience Management at ANA, said:
Our renewed amenity kits represent the perfect fusion of heritage craftmanship and modern sustainability. By reducing plastic packaging and including reusable items, we are reinforcing our commitment to a more sustainable future. We hope these kits enhance the travel experience throughout our passengers’ journeys and long after arriving home.”
Anthony’s Take: I like the design here. It’s good to see ANA continuing to enhance its premium inflight experience while combining luxury design, high-end skincare, and environmentally conscious materials for long-haul travelers.
(Image Credits: All Nippon Airways.)
User Generated Content Disclosure: The Bulkhead Seat encourages constructive discussions, comments, and questions. Responses are not provided by or commissioned by any bank advertisers. These responses have not been reviewed, approved, or endorsed by the bank advertiser. It is not the responsibility of the bank advertiser to respond to comments.
Advertiser & Editorial Disclosure: The Bulkhead Seat earns an affiliate commission for anyone approved through the links above This compensation may impact how and where links appear on this site. We work to provide the best publicly available offers to our readers. We frequently update them, but this site does not include all available offers. Opinions, reviews, analyses & recommendations are the author’s alone, and have not been reviewed, endorsed, or approved by any of these entities.